{"id":1462,"date":"2024-10-31T10:46:49","date_gmt":"2024-10-31T10:46:49","guid":{"rendered":"https:\/\/blacksquare.ro\/?page_id=1462"},"modified":"2026-09-25T18:45:31","modified_gmt":"2026-09-25T16:45:31","slug":"inspire","status":"publish","type":"page","link":"https:\/\/blacksquare.ro\/en\/digital-home\/inspire\/","title":{"rendered":"Inspire"},"content":{"rendered":"
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Inspire<\/span><\/h1>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n
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BlackSquare Becomes a Registered European Trademark<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n

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BlackSquare is now officially a registered trademark with the European Union Intellectual Property Office, which means that the BlackSquare name and identity are now protected and recognized in all member states of the European Union.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n

To the article<\/span><\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n
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Integrating Automation into BlackSquare\u2019s Structure: What BlackSquare Automation OS Looks Like in Practice<\/span><\/h2>\n<\/div>\n<\/div>\n<\/div>\n
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La BlackSquare, BlackSquare Automation OS nu este un experiment, ci un proces de transformare intern\u0103. Am \u00eenceput s\u0103 reconstruim, pas cu pas, modul \u00een care func\u021bioneaz\u0103 echipa prin automatiz\u0103ri.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n

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Automation: from tool to infrastructure<\/span><\/h1>\n<\/div>\n<\/div>\n<\/div>\n
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For the first time, technology is no longer just a tool we use, but becomes a natural extension of the way we think, plan, and work.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n

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How we learned to say \u201cno.\u201d<\/span><\/h1>\n<\/div>\n<\/div>\n<\/div>\n
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In marketing, \"yes\" seems like the magic word. It's the reflex that makes us seem flexible, professional, creative. It's the fuel that sustains relationships, negotiations, and, often, trust.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n

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Scroll fatigue and slow marketing<\/span><\/h1>\n<\/div>\n<\/div>\n<\/div>\n
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People's attention has become an increasingly fragmented resource, and our daily lives are dominated by a mechanical and almost unconscious gesture: scrolling.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n

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No discount dots: marketing without promotions<\/span><\/h1>\n<\/div>\n<\/div>\n<\/div>\n
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In Romania, discounts have become almost a reflex. From the mall to the neighborhood store, the red posters with \"-30%\" or \"-50%\" no longer surprise anyone.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n

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The courage to be exceptional <\/span><\/h1>\n<\/div>\n<\/div>\n<\/div>\n
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The truth is that not everyone has to go beyond the \"good\" stage. <\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n

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About communities, beyond audiences<\/span><\/h1>\n<\/div>\n<\/div>\n<\/div>\n
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Long-term success does not belong to those who speak the loudest, but to those who also know how to listen. <\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n

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The 4Ps: promotion, promotion, promotion\u2026 promotion?<\/span><\/h1>\n<\/div>\n<\/div>\n<\/div>\n
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Marketing has long been defined by a formula that seems simple only on the surface, the four Ps: product, price, placement, promotion.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n

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Marketing in times of uncertainty<\/span><\/h1>\n<\/div>\n<\/div>\n<\/div>\n
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Economies don't just crumble under the pressure of numbers. They are silently rewritten, in the unspectacular stages of prolonged instability.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n

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BlackSquare has become a Google Partner<\/span><\/h1>\n<\/div>\n<\/div>\n<\/div>\n
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After several months of constant efforts in this regard, we have taken a natural step in our evolution: BlackSquare is officially a Google Partner. <\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n

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We no longer hate (all) ads <\/span><\/h1>\n<\/div>\n<\/div>\n<\/div>\n
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Traditionally, people hate ads. They skip them, block them, ignore them. But at the same time, they consume hours of content created or sponsored by brands.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n

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Creative trends: do we follow them or do we set them?<\/span><\/h1>\n<\/div>\n<\/div>\n<\/div>\n
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In today's marketing landscape, brands are caught in a delicate balance: maintaining coherent branding while also embracing limitless creativity and viral trends. <\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n

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The furniture industry: adapting to marketing trends and declining sales.<\/span><\/h1>\n<\/div>\n<\/div>\n<\/div>\n
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The Romanian furniture industry has traditionally been a sector with notable performances, contributing significantly to exports and the Romanian economy.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n

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Real estate sales in 2025: marketing, scandal, necessities<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n

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Trust is essential when buying a home. You don't buy a pair of shoes that you can return if they don't fit. It\u2019s a decision that shapes the decades to come<\/span><\/p>\n

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How can strategic partnerships transform marketing?<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n

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O agen\u021bie imobiliar\u0103 \u0219i un produc\u0103tor de mobil\u0103, o libr\u0103rie \u0219i un cabinet stomatologic – sunt doar c\u00e2teva parteneriate posibile, care ne fac s\u0103 ne sim\u021bim inspira\u021bi.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n

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Results for 2024 and Expansion Plans<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n

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It\u2019s a moment that makes us look back with pride and forward with excitement. We won\u2019t lie and say we never dreamed of reaching this point, because we\u2019ve always dreamed of this moment, even from our first year of activity, when the business barely exceeded 25,000 lei.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n

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Meta wants free expression. People pleasing or business strategy? <\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n

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Meta announces a risky business bet: letting people say whatever they want. Threatened by growing competition, the company decides to copy the model of platform X, in an effort to win back lost users. <\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n

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From numbers to customer trust.<\/span><\/h3>\n<\/div>\n<\/div>\n<\/div>\n
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The banking industry has access to more data than ever before. This creates segmentation opportunities that were unimaginable in the past, but it also brings new challenges in organizing communication flows in a way that goes beyond databases.<\/span><\/h3>\n<\/div>\n<\/div>\n<\/div>\n
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When was the last time you bought a book? <\/span><\/h3>\n<\/div>\n<\/div>\n<\/div>\n
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For many Romanians, the answer is: I have never bought one. Marketing for an online bookstore, given the current socio-economic conditions, is certainly a challenge.<\/span><\/h3>\n

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TikTok as an electoral weapon: M16 or double-edged sword?<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n

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The impact of TikTok in shaping opinions remains difficult to measure, but the platform is certainly worthy of serious consideration.<\/span><\/h3>\n

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Trends and Opportunities in the Real Estate Market of the United Arab Emirates<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n

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Why should a marketing agency be interested in the real estate market in the United Arab Emirates? Simply put: because the future is happening here. <\/span><\/h3>\n<\/div>\n<\/div>\n<\/div>\n
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<\/p>","protected":false},"excerpt":{"rendered":"

Inspire BlackSquare devine marc\u0103 \u00eenregistrat\u0103 la nivel european BlackSquare este oficial marc\u0103 \u00eenregistrat\u0103 la Oficiul UE pentru Proprietate Intelectual\u0103, ceea ce \u00eenseamn\u0103 c\u0103 numele \u0219i identitatea BlackSquare sunt de acum protejate \u0219i recunoscute \u00een toate statele membre ale Uniunii Europene. C\u0103tre articol Integrarea automatiz\u0103rii \u00een structura BlackSquare: cum arat\u0103 \u00een practic\u0103 BlackSquare Automation OS La BlackSquare, […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":2,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"brizy-blank-template.php","meta":{"footnotes":""},"class_list":["post-1462","page","type-page","status-publish","hentry"],"yoast_head":"\nInspire - Blacksquare<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blacksquare.ro\/en\/digital-home\/inspire\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Inspire - Blacksquare\" \/>\n<meta property=\"og:description\" content=\"Inspire BlackSquare devine marc\u0103 \u00eenregistrat\u0103 la nivel european BlackSquare este oficial marc\u0103 \u00eenregistrat\u0103 la Oficiul UE pentru Proprietate Intelectual\u0103, ceea ce \u00eenseamn\u0103 c\u0103 numele \u0219i identitatea BlackSquare sunt de acum protejate \u0219i recunoscute \u00een toate statele membre ale Uniunii Europene. 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